Work / Beauty
Salon de Brow
For a salon whose results are its reputation, we built a website, an academy page and a brow fitting app that shows customers exactly how they will look after the procedure.
Challenge
A brow procedure is hard to undo. What customers most want to know is how their own face will change afterwards.
Photos of other people's results cannot tell them that with any accuracy.
Approach
We made one thing the core: show the post-procedure look accurately, in advance. Customers fit brow designs to their own face in the app and see the result before they decide.
The website is built around a single line, "The work speaks for itself." Cases are grouped by concern, and each one leads straight to a consultation about a similar concern.
What we built
WebsiteCustomers
A portfolio sorted by treatment, such as natural brow texturing, men's brows and lash lifts. Each case shows the concern and the result, then links to a consultation.
Brow fitting appCustomers
The app detects the face and finds where the brows sit. Customers try different designs on their own face and see the result before the procedure.
Academy pageStudents
Introduces the training courses and takes enrollment inquiries.
Owner toolsOwner
An owner-only social media helper and an admin page for managing photos and content.
Also delivered
- Operations manualA PDF manual so staff can run the website and app on their own.
- Brand toneA calm, premium ivory-and-gold look carried across the website and app.
Does your salon need
a site like this?
Salons, clinics and studios. We build websites where your work takes center stage.